This Old Marketing - Content Marketing News with Joe Pulizzi and Robert Rose
Un pódcast de Joe Pulizzi & Robert Rose - Viernes
476 Episodo
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236: The Media Business Killed Itself
Publicado: 14/5/2020 -
235: Prepare for a Turnaround with these Marketing Tips
Publicado: 1/5/2020 -
234: Why Invest in Marketing Now (Before It's Too Late)
Publicado: 16/4/2020 -
233: Can Media Companies Survive Coronavirus?
Publicado: 3/4/2020 -
232: What Marketers Need to Do During Lockdown [SPECIAL EPISODE]
Publicado: 27/3/2020 -
231: Making Sense of a Crazy Week...plus Could Apple Buy Disney?
Publicado: 20/3/2020 -
230: Marketing at a Social Distance [SPECIAL EPISODE]
Publicado: 13/3/2020 -
229: Salesforce, Mailchimp Buy Media Properties
Publicado: 9/3/2020 -
228: The Real Story Behind Facebook's Fact-Checking Plan
Publicado: 24/2/2020 -
227: Ranking the Best & Worst Super Bowl Ads of 2020
Publicado: 10/2/2020 -
226: Content Jobs Among Biggest Growth Area Per World Economic Forum
Publicado: 28/1/2020 -
225: Coca-Cola Reverts Back to CMO Role. Does It Matter?
Publicado: 13/1/2020 -
224: 8 Big Content Marketing Predictions for 2020
Publicado: 30/12/2019 -
223: Can Marketers Learn Anything from the Peloton Fiasco?
Publicado: 16/12/2019 -
222: Our Biggest Failures BONUS Episode + Even More Failures
Publicado: 25/11/2019 -
221: Marketing Always Works (If You Leave Out Certain Data)
Publicado: 18/11/2019 -
220: Twitter's Move Away from Political Ads a PR Stunt
Publicado: 4/11/2019 -
219: Will New Regulations Help or Hurt Your Content Creation?
Publicado: 21/10/2019 -
218: Is the Death of Advertising Upon Us?
Publicado: 7/10/2019 -
217: How to Launch a Show Network the Right (and Wrong) Way
Publicado: 23/9/2019
Joe Pulizzi and Robert Rose, two of the most well-known experts in the content marketing space, talk about the latest content marketing trends and discuss how businesses can use content to attract and retain customers. Each podcast show features a discussion of content marketing headlines, rants from Joe and Robert on what's going on in the industry, and a "This Old Marketing" example from the past (that we can learn from). Always useful, entertaining and never more than 60 minutes.