138 Episodo

  1. Episode 58: Why It's Suddenly So Hard to Recruit Sales Reps

    Publicado: 18/10/2021
  2. Episode 57: With Half of Local Ad Buyers Now Using DIY, Will Sales Reps Become Obsolete?

    Publicado: 4/10/2021
  3. Episode 56: Patch Maintains Growth and Profitability, & May Be Poised for Expansion

    Publicado: 20/9/2021
  4. Episode 55: The Most Profitable Digital Services (And How to Price Them)

    Publicado: 6/9/2021
  5. Episode 54: Newspapers Step Up Their Transformation Game

    Publicado: 23/8/2021
  6. Episode 53: Radio's Digital Mojo

    Publicado: 9/8/2021
  7. Episode 52: Ad Buyers Have Spoken: It's the Email, Stupid!

    Publicado: 26/7/2021
  8. Episode 51: Are Digital Agencies Doomed to be Boutiques, or Can They Be Scaled for Growth?

    Publicado: 12/7/2021
  9. Episode 50: Digital Agencies, Part III: Are Agencies the End Game for Media Companies?

    Publicado: 21/6/2021
  10. EPISODE 49: Digital Agencies, Part II: How Three Successful Agencies Made It Work

    Publicado: 7/6/2021
  11. Episode 48: Digital Agencies, Part I: Were Media-Borne Agencies a Bad Idea?

    Publicado: 24/5/2021
  12. Episode 47: Dealing in Distractions: Strangling Time Bandits, Staying Focused, & Finding Value in Clarity

    Publicado: 10/5/2021
  13. Episode 46: Hitting REORG on Digital: A Big Shift for the Nation's Largest Local TV Company

    Publicado: 26/4/2021
  14. EPISODE 45: Are Digital Services Worth the Trouble?

    Publicado: 12/4/2021
  15. Episode 44: Yoga in Alabama, MLB on YouTube, Squishmallows, and, oh yeah, Record Retail Sales

    Publicado: 29/3/2021
  16. Episode 43: Brace Yourself: 2021's Latest Local Ad Forecast Has Some Twists

    Publicado: 15/3/2021
  17. Episode 42: Why Streaming Video Is So Hot for Local Businesses

    Publicado: 1/3/2021
  18. EPISODE 41: Can 'Radio' Survive the Future? We Worry, But RAB's Erica Farber Sees Metamorphosis

    Publicado: 15/2/2021
  19. EPISODE 40: Prepping for the 2021 Advertising Springboard, and the Future of Events, According to Peter Newton

    Publicado: 1/2/2021
  20. Episode 39: Local Media's Big Pivot

    Publicado: 18/1/2021

5 / 7

Hear two of the nation's brightest and sought-after advertising analysts -- Corey Elliott and Gordon Borrell -- identify the latest trends and make their predictions. This fast-paced podcast runs about 20 minutes and focuses on trends in local media, advertising, and marketing. The show typically touches on three or four topics, occasionally features a guest, and is always seasoned with critical analysis and wit.

Visit the podcast's native language site